CHALLENGE:
Create an immersive annual experience to drive traffic to Aloft and the surrounding Downtown areas.
PROGRAM HIGHLIGHTS
- Partners include: Aloft Hotel Downtown Orlando, Aloft Tampa Downtown, Jägermeister, Jack Daniel's, Korbel, Oak & Cane, Purity Vodka, Southern Comfort, Fireball
- Event currently operating in 2 cities
- System designed to be replicated
DELIVERABLES
- Participant Details Form
- Brand in Hand Content
- Hand to Hand marketing
TEAM MEMBERS
- Event Manager
- Digital Marketing Strategist
- Graphic Designer
- Photo(video)grapher
REVIEW
Maintaining its increasing popularity in both the Orlando and Tampa areas, Haunted Hotel has become an annual Holloween tradition! Since 2013 at the Aloft Orlando Downtown and 2015 at the Aloft Tampa Downtown, this event has combined its one-of-a-kind ambiance, themed entertainers, and specialty cocktails into a night that everyone DIES FOR! Increase your brand's market recognition by adding EXPERIENCIAL MARKETING to your marketing programming.
(Photo) Chris Nault (Growth) and the first Bartender's Brunch to break 100 attendees! This event marked a major milestone for us and was the start to a phenomenal relationship with Southern Comfort as it underwent it's brand revitalization and relaunch.
